Multi-media production expertise: Argos, Tesco, Hangar Seven & Aldi
Our expertise has been honed by working in some of the UK’s biggest media production studios. We’ve run Argos and Tesco in-house studios and were founding members of Hangar Seven studios, and set up Aldi’s in-house studio at McCann Erickson and B&Q’s in-house studio at their Southampton Head office.
The passion and ability to create high-volume, high-quality content runs through our veins!
Client experience: B&Q, Argos, Travis Perkins, DFS, Wilko & many more
The creation of content strategy guidelines is one of our specialisms and we’ve developed guidelines for several big retailers; including Argos, B&Q and Travis Perkins.
We’ve produced content for some of the UK’s most well-known brands and retailers, including DFS, Wilko, B&Q, Argos, Tesco, Aldi, Pets at Home, Fired Earth, Dulux and Sharps Bedrooms.
Effective content has real value to shoppers, and we’ve carried out independent research into the way content influences customer shopping behaviour in online fashion shopping. The data from this research was purchased by a number of fashion retailers including Boohoo, Shop Direct and Debenhams.
Following extensive research into retail content models, we developed a Content Auditing Tool for Amplience which gave them a tool to index the effectiveness of content strategy of any retail category in any global marketplace.
Industry Influencers: IRC, DCA, Creative Operations London
To stay at the top of our game, we play an active role in the Ecommerce Industry to promote greater awareness of the importance of content planning and production in ecommerce.
Interest in the wider field of content is growing globally and we are part of an international network of specialists who are championing innovative thinking, process and technology to support the effective creation of high volume content.
Our expertise is recognised by the ecommerce industry, so we are regularly invited to speak at events and run content workshops. Events we’ve been invited to include Creative Operations London, The IRX, The DCA, Gondola, Belgium, Amplience Partner and Retail Summits, and RichRelevance product launch events.
In addition to this, we carry out independent content training across the UK aimed at improving the content strategy and planning skills of retailers and agencies.
Content Planning and Production Agency
We believe content has a powerful role in:
- Creating strong brand experiences
- Helping online shoppers understand products and ranges
- Engaging customers by creating relevant information delivered in enjoyable and entertaining formats.
Content Strategy & Planning
Effective content needs a clear role and purpose, which means thorough planning is the most important part of any production project.
Our team combines advertising agency expertise with production studio experience. This gives us a unique, strategic approach to content alongside a sound knowledge of effective media production techniques.
Full Service Production
Any experience you create for your customers demands expertise in a range of production techniques.
Copywriting, graphics, CGI, photography and videography all combine in different ways to create unique experiences, and we custom build our teams according to the needs of clients.
We have a large network of experts in these disciplines and many more; including art directors, sound artists, special effects editors, stylists and set builders.
Our teams and partners are selected based on their ability to deliver best in class media and content solutions.