Content Queen

Retail content strategy, planning & production

About Content Queen

My real name is Gabrielle O’Hare and I’m a Creative Operations Consultant, working with retailers on the business of high volume content creation to support online product sales.

I’ve been working in this field¬†for over 10 years, developing content strategies, optimising the content production process for product images, videos and copy for some of the UK’s biggest retailers.


Content expert: Industry speaker and trainer for content strategy (DCA & Internet Retailing)

Retail experience: ran Argos in-house production studio and ran their content strategy development programme

Content strategy development: Argos, B&Q, Travis Perkins, Office Depot/Viking,Wilko

Content production expert: Have produced content for, B&Q, DFS, Ideal Standard, O2, Pets at Home, Boohoo, Tesco, Wilko


About me

Aside from my professional life, I’m a self-confessed health and fitness nut, always planning my next healthy meal (love eating!) and throwing heavy things about in the gym. I also have a thing about cocktail bars with city views.

I love travel and speak passable Italian & Spanish, so tend to favour those countries so I can practice, but I’m trying to broaden my horizons with American and Northern Europe on my wish list.

If you share my content passion, don’t be shy and get in touch or feel free to subscribe to the site so you get notification of new posts.

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Thanks for reading.